Bounce rate is the percentage of visitors who enter a website and leave it without seeing the other pages in the website. Google Analytic is one of the best ways in which you can measure the bounce rate of your website. A higher bounce rate is indicative of the fact that your web page is not attracting the visitors.
It is usually seen that if you do not use the right keyword, you get a mixed traffic of people who are looking for many things, but sadly not what you are selling. Therefore it is essential that you know at least top 5-6 keywords for your website.
Call to action
Often several websites lack “call to action”. With the right web design, appropriate keywords now it is your job to help them take the final step. If your home page does not have any call to action then how will the visitors know what you want them to do!
Take the services of the best SEO Company they will help you know the right keywords which will not only bring more traffic to your site, but also bring down the bounce rate.